• Engagement Rings
  • Wedding Rings
  • 15% Off a Wedding Ring
  • Beautiful Diamond Earrings

    The perfect proposal starts with the perfect ring


    Beautiful wedding rings styled just for you


    Buy an Engagement Ring and get 15% off a Wedding Ring


    Exquisite and elegant, diamond earrings are the perfect gift

Welcome to Quality Diamonds

  • Beautiful diamond engagement rings, wedding rings and more
  • Hand-crafted in Londons Hatton Garden to your personal specifications
  • The highest quality diamonds, independently certified by the worlds most respected labs
  • Friendly service and expert advice from beginning to end

The Best of Both Worlds

The convenience, range and value of an online store...Use our website to search over 90,000 certified diamonds from around the world and find your dream setting. Browse our buying guides at your leisure to find out about diamond shapes, the Four C’s, and how to select the most beautiful diamond for your budget. Create the perfect piece of diamond jewellery at a fraction of the price you’d pay on the high street.

...with the quality and expertise of a professional jeweller. We offer only 100% independently certified, highest quality diamonds. Our small, friendly team is always on hand to answer questions and offer expert advice and you can view your chosen diamonds and settings any time at our Hatton Garden or Milton Keynes offices. And when you’re happy with your choice, your diamond jewellery will be hand-crafted by one of our experienced, master craftsmen in Hatton Garden.

The Best Quality

There’s more to a diamond ring than just sparkle and there’s more to a delicate pair of diamond earrings than just style. The secret to a truly exquisite piece of diamond jewellery is quality. From the diamond to the setting to the skill used to combine the two, quality is paramount. A high quality piece will last forever – and still look as good as the day you bought it.

Each of our diamonds is 100% natural, ethically sourced, and independently certified by an experienced gemologist at one of the world’s leading diamond laboratories. It’s then placed into a handcrafted setting of your choosing by our master craftsmen in London’s historic Hatton Garden diamond quarter.

The result? A beautifully made, gorgeous from all angles, can’t stop looking at it, cherished forever, perfect piece of diamond jewellery.

The Best Prices

Diamonds should not be cheap. Something as beautiful and rare as a well-cut diamond deserves a fitting price tag. But there’s no reason why you should pay more than you have to or – to put it another way – why you should have to settle for a smaller diamond when you could be getting so much more for your money.

Our Price Promise

Unlike many of our competitors, we keep our operation small and work on very low margins so we can offer you the best prices possible. But if you should find an equivalent diamond or piece of diamond jewellery for less than we’re selling it then we’ll happily match the price.

The Best Service

We don’t have a huge call centre and we don’t outsource our customer service. We believe the best service is given by people who care. That’s why whenever you contact us, it’ll be a member of our small friendly team who answers your questions and guides you through the process of choosing your dream diamond.

Quality Diamonds is a member of the British Jeweller’s Association and one of the premier diamond jewellers in the UK. We’ve been helping people choose beautiful engagement rings, wedding rings and diamond earrings for over a decade. But we don’t just want to help you buy a diamond; we want to give you a buying experience that’s as breath-taking and perfect as the diamond itself.

  • Quality Diamonds
  • Best Quality
  • Best Prices
  • Best Service

Buying Guides

Can’t tell your Asscher from your elbow? Our friendly, non-technical buying guides are here to help. Don’t buy a diamond without them!

Diamond Knowledge

Visit us in Hatton Garden

Quality Diamonds are based in Hatton Garden, London’s historic diamond quarter.

Get Directions

Hatton Garden

Customer Feedback

Thanks very much for all of your help in finding the stones for my wife's earrings and in time for our anniversary . The earrings were a great success and I am very pleased with the final pair of...


Just to let you know that our engagement ring arrived safely as you said and we were bowled over by its quality. The oval diamond is an amazing rock and my fiancée can't stop looking at it! The...

Ollie and Ana

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Latest News

The 3 Biggest Mistakes You Can Make When Buying Diamonds as an Investment - and How to Avoid Them

The 3 Biggest Mistakes You Can Make When Buying Diamonds as an Investment - and How to Avoid Them

16 December 2014

Investing in diamonds is a tricky business. So tricky, in fact, that the head honchos at Quality...

Making a bespoke diamond ring for Rob and Lucy

Making a bespoke diamond ring for Rob and Lucy

19 November 2014

Since Mid-2014 we at Quality Diamonds have been expanding our “Bespoke” jewellery service and have...

A Guide to Square Shaped Diamonds

A Guide to Square Shaped Diamonds

06 November 2014

There is no such thing as a square diamond. Sure, there are lots of diamonds that are...

View more news